‘Pay what you want’ pizza truck stopping in US cities as CEO says it wants customers to decide what a slice is worth

Newman's Own, Inc. is donating all of its profits from a "pay what you want" pizza truck that is touring the country this summer.

The proceeds will help children who face adversity.

2

2

Newman's Own is known for its great-tasting, high-quality food products including various dressings, sauces, and, of course, — pizza.

The Newman's Own pizza truck kicked off in New York City on June 20 and will travel across the country throughout the summer.

The pizza truck will stop in select cities including Boston, Philadelphia, Washington DC, Los Angeles, and Chicago.

Customers can expect a sampling of Newman's Own delicious pizzas: Thin & Crispy Crust Pizza (Uncured Pepperoni, Four Cheese and Supreme), Newman's Own Stone-Fired Crust Pizza (Margherita and Roasted Garlic & Mushroom) and the new Newman's Own Sourdough Crust Pizza (Meatball). 

Read More food truck stories

STREET STYLE

Bustling US street is one of the coolest on earth thanks to food truck scene

WIPED OUT

We took $60k out of the bank for our business - it vanished while we got coffee

Each pizza truck will offer three to five types of pizza in each city based on local availability.

"We're excited to hit the road this summer with our Pay What You Want Pizza truck," said David Best, President and CEO of Newman's Own.

"We can't wait to share our delicious pizza, celebrate the great generosity in this country, and help even more kids. Come by and enjoy a slice!"

On Newman's Own website, readers can find unique recipe ideas for almost any occasion like a backyard barbeque or fancy dinner party.

Most read in Money

FOOD FAIL

Americans can claim $200 payment from $3.37 million grocer surcharge settlement

DEBT DISASTER

Final hours to get one-time payment worth $11,500 from $2.45m settlement

DREAM BIG

Disney to pay Americans one-time $67 from $9m - you still have time to claim

COFF UP

'I will not get again' Costco shopper says after spotting label change on item

The company promises quality ingredients that make mealtime and prep "quick, easy, and tasty."

Founder Paul Newman and his friend A.E. Hotchner founded the company after they decided to give some friends homemade dressing in old wine bottles for the holidays.

Their friends loved it and wanted more.

Newman’s Own Salad Dressing was officially released two years later, generating over $300,000 in first-year profits.

“Let’s give it all away to those who need it,” Newman declared, according to the company's online page.

Since 1982, Newman’s Own Foundation has continued the founder's mission by donating over $600 million to charity.

The company honors this tradition today with new and exciting ways to generate funds and awareness for children in need.

After the launch of the pizza truck, customers applauded the company for continuing the founder's legacy.

"Like the dressing and love where the money goes," said one X, formerly Twitter, user.

"If more companies would use this model, the world would be a better place," tweeted another.

Follow the food truck's journey on Instagram @newmansown and TikTok @newmansownfood.

Read More on The US Sun

HOLLYWOOD'S HERO

M*A*S*H & Hunger Games star Donald Sutherland dies at 88 after illness

FEARS FOR WENDY

Wendy Williams thought manager was 'putting her in peril,' friend says

Meanwhile, a popular pizza chain is closing all its restaurants in 12 states.

With the ever-evolving needs of the fast food industry, Dunkin' tries to keep up with a sneaky marketing tactic.